My Story
How does a baton-twirling radio host end up in UX design? A graduate of Villanova University, I studied communication, specializing in writing and rhetoric.
I became passionate about building community through storytelling and design, which led me to the public relations field. There, I cut my teeth in the creative agency environment and had the opportunity to wear many hats, including copywriter, social media coordinator, and event planner.
I went on to work for a multinational performance art collective. Much of my work there included immersive experience design, event coordination, copywriting, and graphic design of marketing assets like pitch decks, emails, and websites.
I eventually pivoted to the legal field, where I had daily, direct contact with hundreds of clients. My success in that role hinged on organized project management, professional client communications, fervent advocacy, and unwavering empathy.
I left the legal field because I craved creativity. At last, I arrived at human-centered design, a field that demands every skill in my arsenal.
In three words ...
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Imaginative
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Meticulous
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Tenacious
Interests
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Poetry
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Cooking
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Running
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Interior design
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Skincare
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Gemology
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Windowsill gardening
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Playlist curation
UX Projects
As a designer, my greatest strength is organization. This means behind-the-scenes project management including color-coded spreadsheets, GANTT chart timelines, and tidy design libraries/style guides. It also means organization on the front-end; my designs are grounded in alignment and consistency.
#servicedesign #storyboarding #backendCRM
